SWOT Analysis please help me create personal individual SWOT Analysis
INDIVIDUAL SWOT ANALYSIS
You will be responsible for selecting a company, product, and/or service (TAX/CPA). In order to do this analysis properly, you must also look at the competitors (Liberty Tax Service, H&R Block, Jackson Hewitt Tax Service, TurboTax). Upon doing enough marketing research, you should be able to figure out the strengths, weaknesses, opportunities and threats. Once you have been able to identify these variables in-depth, the student will be responsible for converting the weaknesses to strengths and the threats to opportunities. You will illustrate how by matching the strengths to opportunities, you come up with a competitive advantage. On the average, the SWOT Analysis is between 5-7 pages, typewritten, double-space, 12 pt. Font.
Format of SWOT Analysis
Page 1-5: Abstract, Body and Summary (headline each part)
• Abstract
• Strengths (4+ examples)
• Weaknesses (4+ examples)
• Opportunities (4+ examples)
• Threats (4+ examples)
• Converting Weaknesses to Strengths
• Converting Threats to Opportunities
• Summary
Last Page:
• Bibliography
