Overall Strategy – Competitive Priorities and Porter’s Framework [no more than 300 words]
• Include in quotes Part 1, Item 1 (General statement) from your company’s 10K report (sometimes this general statement in part 1 describes or hints at the company’s strategy). (If it’s too long, put in Appendix). What other information from the 10K report have you found that relates to strategy?
• Discuss your product’s strategy according to Porter’s framework (cost vs. differentiation; see strategy lecture notes).
• Identify the key competitive priorities (cost, speed, quality, location, flexibility, value added service, sustainability) for your product and provide your reasoning for each priority. (Choose these only from the list of competitive priorities presented in strategy lecture notes.) How do these competitive priorities relate to the value proposition you stated in Part 3?)
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