Sports & Entertainment – Endorsement Contracts

You will read “Sports & Entertainment – Endorsement Contracts” of  your textbook. Should “morals clauses” be a part of an athlete’s  endorsement contract? What are the views of the athletes and of the  companies? Who should decide if or when the contract should be  terminated for violations? Can the courts be utilized controversies over  whether a “morals clause” has been violated?  If so, is the occurrence  of a morals clause violation a condition precedent or a condition  subsequent?  What are the potential problems if there is no such clause  in an endorsement contract? Should repetition of previous poor behavior  of the athlete affect the decision whether a termination is appropriate,  with the thought that the company accepted that behavior before  entering into the contract?